Google Analytics 4 vs Pendo

Side-by-side feature comparison to help you choose the right tool

Google Analytics 4 Google Analytics 4
vs
Pendo Pendo
Google Analytics 4
4.3
Pendo
4.6
Overview
Category Marketing Analytics Marketing Analytics
Overall Rating 4.3 4.6 Best
Reviews 28,900 reviews 2,292 reviews
Pricing
Starting Price Contact Sales Contact Sales
Pricing Model Freemium Paid
Free Plan
Free Trial 14 days
Rating Breakdown
Ease of Use 3.8 4.4
Features 4.5 4.2
Value for Money 4.8 4.8
Customer Support 3.4 4.5
Features
API Access
Company Info
Company Google Pendo
Founded 2005 -
Headquarters Mountain View, CA -
Best For ["startup","smb","mid market","enterprise"] ["smb","mid market","enterprise"]

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Google Analytics 4

Google Analytics 4

4.3

Understand your customers across devices

Pendo

Pendo

4.6

Product experience platform