Data & Analytics Tools

Tools for collecting, analyzing, and visualizing marketing data and customer insights.

163
Tools
7
Subcategories
Showing 121-144 of 163 tools

Indicative

Marketing Analytics
3.9 (524)

Customer journey analytics

Adobe Experience Platform Tags

Tag Management
3.9 (244)

Adobe tag management

ZoomInfo

Data Enrichment
3.8 (2239)

B2B intelligence

Kochava

Attribution & Measurement
3.8 (2059)

Attribution data platform

Ometria

Customer Data Platforms
3.8 (1957)

Retail marketing platform

Observable

Business Intelligence
3.8 (1938)

Data exploration platform

Countly

Marketing Analytics
3.8 (1729)

Product analytics platform

Dreamdata

Attribution & Measurement
3.8 (1653)

B2B revenue attribution

Woopra

Marketing Analytics
3.8 (1595)

Customer journey analytics

Datagma

Data Enrichment
3.8 (1496)

B2B data enrichment

Omniconvert

A/B Testing & Experimentation
3.8 (1395)

CRO and personalization

FullStory

Marketing Analytics
3.8 (1317)

Digital experience intelligence

Redash

Business Intelligence
3.8 (1299)

Connect and visualize

Improvado

Attribution & Measurement
3.8 (1007)

Marketing analytics platform

Enrich.so

Data Enrichment
3.8 (884)

Data enrichment API

Power BI

Business Intelligence
3.8 (534)

Microsoft business analytics

Simo Ahava GTM Template

Tag Management
3.8 (502)

GTM expertise

LeadsRx

Attribution & Measurement
3.8 (464)

Marketing attribution

Eppo

A/B Testing & Experimentation
3.8 (283)

Warehouse-native experimentation

Stape

Tag Management
3.7 (2404)

Server-side tagging

SplitMetrics

A/B Testing & Experimentation
3.7 (1705)

App Store optimization

Funnel.io

Attribution & Measurement
3.7 (1288)

Marketing data hub

Metabase

Business Intelligence
3.7 (1119)

Open-source BI

ActionIQ

Customer Data Platforms
3.7 (752)

Enterprise CDP