Data & Analytics Tools

Tools for collecting, analyzing, and visualizing marketing data and customer insights.

163
Tools
7
Subcategories
Showing 49-72 of 163 tools

Hex

Business Intelligence
4.5 (2014)

Collaborative data workspace

Ruler Analytics

Attribution & Measurement
4.5 (1964)

Marketing attribution

Fathom Analytics

Marketing Analytics
4.5 (1895)

Privacy-first analytics

People Data Labs

Data Enrichment
4.5 (1868)

B2B data provider

FindThatLead

Data Enrichment
4.5 (1053)

Lead generation tool

VWO

A/B Testing & Experimentation
4.5 (1029)

Testing and conversion platform

Treasure Data

Customer Data Platforms
4.5 (891)

Enterprise CDP

Skrapp

Data Enrichment
4.5 (625)

Email finder

BlueConic

Customer Data Platforms
4.5 (379)

Pure-play CDP

Holistics

Business Intelligence
4.5 (374)

Self-service BI

Kissmetrics

Marketing Analytics
4.5 (278)

Customer engagement analytics

Hotjar

Marketing Analytics
4.4 (3575)

Website heatmaps and behavior

Count

Business Intelligence
4.4 (2158)

Analytics canvas

RocketReach

Data Enrichment
4.4 (2017)

Contact information

Amperity

Customer Data Platforms
4.4 (1873)

Customer data cloud

Zaius

Tag Management
4.4 (1514)

B2C CRM platform

Amplitude

Marketing Analytics
4.4 (1258)

Digital analytics platform

Google Analytics 4

Marketing Analytics
4.3 (28900)

Understand your customers across devices

Elastic

Marketing Analytics
4.3 (6758)

Search and analytics platform

Splunk

Marketing Analytics
4.3 (4847)

Data platform for security

Zoho Analytics

Business Intelligence
4.3 (2207)

Self-service BI

mParticle

Customer Data Platforms
4.3 (2016)

Customer data infrastructure

Mode

Business Intelligence
4.3 (1370)

Collaborative analytics

Segment

Customer Data Platforms
4.3 (1337)

Customer data platform